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Creating a newsletter is one of the smartest investments a company can make. For one, it’s an easy means of promoting the company’s name and developing friendly relations with established and potential customers alike. A newsletter can consist of public announcements, various facts, upcoming events, answers to common problems; in short, anything company-related that might…

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When trying to further your online business, newsletters are great ways to get the information out about your company and your products. They also help to develop customer relations, building a sense of trust with your target audience. Newsletters exhibit what your problems your products solve, demonstrate your knowledge about your products and customer’s needs,…

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Consistency is your top priority.  A successful company newsletter arrives to the customer on a timely and predictable timeframe. Your customer should expect to receive his or her informative newsletter on a monthly basis. Consistency is more important than the size of the newsletter or its overall aesthetic appeal. Consistency is a neglected aspect of…

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